The market town of Agadir has a Souk which is quite far from the tourist area of the beach and the hotels. It is not in the center in Agadir simply because there is no historical center, the city was completely destroyed by an earthquake in the 60s. The market is on the edge of town, it took a 30 minute walk to get there from the coast. It is a very large space, where you can find everything. There are many craft products, manufactured in the Agadir region, but also in the Atlas and the Sahara. It is well organized so you are not likely to get lost, as in Marrakesh or Fez, and it is fairly easy to locate.